You know what they say. The first impression can be the most important, but especially when meeting a prospective client for the first time. People tend to form their opinions about others based on all sorts of non-verbal cues. If you want to really impress your clients, then you have to give them more than what they usually get from other businesses. It’s not necessarily grand gestures that will get their attention; the little things that prove to them that you’re devoted to taking care of them usually make much more of an impression.
Here are 5 helpful tips that should help you start out on the right foot.
1. Be Responsive
Communicate to your clients that you are always approachable and they can contact you very easily for small or large questions. If the queries of customers are unanswered then they might not leave a single chance to express their hatred and can even take it into social media to spread bad word of mouth. Customer support should be made available at all the stages as customers can have queries at any stage ranging from pre-sales purchase to return policy. Proper support should be provided at all stages because 70% of customers say they are likely to switch service providers if they deal with agents who are unable to answer their questions.
2. It’s All in Attitude
A positive attitude can make all the difference. Smile when you first meet the client, to let them know that you are happy to see them and excited about the prospect of working together. Make eye contact, give a firm handshake, and listen intently when the client is speaking with you. You also want to present a relaxed and focused persona. People want to feel that you are open to taking on challenges and can work well under pressure.
You should also let the prospective client know that you enjoy your work and get satisfaction in helping people realize their financial goals. You should want success as much as they do.
3. Be Clear About Charges
This part of the conversation can get uncomfortable, but approaching it in the right way can help. Prospective clients are looking for frank answers, not obfuscation. If you work for a fee-only, tell them that, and if you are going to be compensated for selling certain services, tell them that as well. You should also find out what type of investor the client is. Ask if they tend to be more on the conservative side or if they embrace risk, then talk about how you generally work with such clients.
4. Treat them as your boss
Treat the clients the way you would treat your boss. It is rightly said by Jeffery Gitomer that “Your customer is your paycheck”. He explains that it is the customers who are paying for the salary and not the employers. So every time while interacting with clients thanks to them for all their business. Always be kind and polite to them and try to deliver the best.
5. Keep your promises
The biggest mistake that the salespeople or the companies make is giving wrong timelines and commitments to the clients in order to get the sale. If you think you can get something done in one day, tell them it will take two-three days and explain to them why it takes two-three days. If you finish in a day, they will be pleasantly surprised.
Clients are the asset for the business hence they have all the rights to receive proper care and attention. Clients should be given utmost importance and treated nicely because the business can’t flourish without customers. So companies should make all the desired efforts to impress the customers and create a lasting impression.
I hope that this article has interested and helps you improve your relation with your clients. Feel free to share this article if you liked it.